![]() ![]() The average time spent on Facebook was 33 minutes, followed by TikTok with 32 minutes and Twitter with 31 daily minutes. In January 2021, Facebook was the platform on which users in the United States spent the most time per day. The platform also finds remarkable popularity in Indonesia and Brazil. As of January 2022, Facebook’s leading audience base was in India, with almost 330 million users whilst the United States ranked second with an approximate total of 179 million users. In comparison, Meta-owned Instagram took 11.2 years, and Google’s YouTube took just over 14 years to achieve this landmark. The platform surpassed two billion active users in the second quarter of 2017, taking just over 13 years to reach this milestone. With roughly three billion monthly active users as of the second quarter of 2023, Facebook is the most used online social network worldwide.
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